Artist Management

ARTIST MANAGEMENT & PROJECT SUPPORT

You make the music.
We help move the work forward.

Building a music career involves a lot more than writing, recording and performing.

There are funding applications to write, releases to organize, platforms to update, websites to maintain, opportunities to submit for, marketing campaigns to coordinate and approximately seventeen different deadlines that somehow all land in the same week.

Malkin Music provides practical management and project support for independent artists who need experienced help behind the scenes.

We can step in for a specific project, a release, a funding cycle or an ongoing period of artist development…helping you build the systems, materials and strategy needed to move your work forward.

Funding & Grant Support

A strong project can still struggle if the application doesn’t clearly explain why it matters.

We help artists identify appropriate funding opportunities, shape projects around funding criteria, prepare applications, build supporting materials and manage the administrative pieces that come with funded projects.

Support can include:

  • Funding opportunity research
  • Grant strategy and project development
  • Application writing and editing
  • Budgets and supporting documentation
  • Final reports and project follow-up
  • Keeping funding deadlines and deliverables organized

Project & Release Management

Releasing music means coordinating a surprising number of moving parts.

We help build the plan behind the release, from timelines and assets to distribution, promotion and follow-up, so nothing important disappears into the void between “the master is finished” and “the song is out.”

Support can include:

  • Release planning and timelines
  • Project coordination
  • Asset and deliverable management
  • Digital distribution setup
  • Music delivery to aggregators
  • Metadata organization
  • Platform and profile updates
  • Release-day coordination

Marketing & Digital Presence

Good music still needs somewhere for people to find it.

Through our background in digital marketing and artist development, we can help artists build a professional presence that supports releases, bookings and long-term career growth.

Services may include:

  • Artist websites and EPKs
  • Release landing pages
  • Email marketing
  • Social media campaign planning
  • Digital advertising
  • Audience development
  • Search and online visibility
  • Promotional strategy

PR & Outreach

Not every release needs a giant PR campaign.

Sometimes what an artist actually needs is a smart story, the right materials and targeted outreach to the people most likely to care.

Depending on the project, we can help with:

  • Press releases and media materials
  • Artist bios and project descriptions
  • Media and industry outreach
  • Radio and playlist outreach
  • Award and showcase submissions
  • Opportunity submissions
  • Promotional campaign planning

Artist Development

Sometimes the question isn’t “How do we promote this release?”

It’s “What should we be doing next?”

We work with artists to look at the bigger picture, releases, live performance, funding, audience development, branding, and professional opportunities… and figure out the strongest next move.

That might mean building a six-month release plan.

It might mean applying for funding.

It might mean rebuilding an outdated website.

It might mean deciding not to release something yet.

We want to make sure you do the right things, in the right order.

Flexible Support

Every artist is at a different stage, so we don’t force projects into a one-size-fits-all management package.

Malkin Music can support:

Individual projects
A release, funding application, website, campaign or submission.

Short-term artist management
Coordination and strategy around a specific period of activity.

Ongoing support
Regular project management, marketing and career development for artists who need someone helping keep the train on the tracks.

Need another brain behind your music?

If you’re making strong work but finding yourself buried under funding applications, release logistics, websites, submissions, marketing and deadlines, we can help.

Tell us what you’re working on, where you’re trying to go, and what keeps getting in the way.

Let’s talk about your next project.